PGA National Resort & Spa
PGA National Resort & Spa - a Miles client since 2011 - is a world-class resort internationally recognized as the host of the PGA Tour Honda Class.
Golfers know PGA National Resort & Spa, and its famed Champion Course - one of 5 championship golf courses - as home to the legendary Bear Trap, the hardest three holes in golf. But golfers, leisure and group travelers may not be aware of the millions of dollars the resort has invested in renovations that have transformed this historic property into a luxurious modern resort catering to a wide variety of traveler's discriminating preferences.
PGA National Resort & Spa has depended on Miles for five years to market the resort and it's outlets to leisure travelers around the world, groups, wedding and niche audiences.
- Full agency services
- Paid search campaign management
- Print and online ad creation
- Social media strategy and promoted posts
- eMail marketing and list growth
- SEO and Content strategy
- Website development
- Content development
- Page 1 search results for over 425 keyword terms
- Page 1 for: "Florida golf resorts", "Florida golf packages", "Best golf resorts in Florida"
- 60% traffic growth higher website traffic
- Wedding content resulted in 132% YOY increase in organic traffic
- Consistent increases in YOY organic traffic to website with organic search delivering the majority of site traffic and revenue
- Significantly improved ROI on paid search campaigns at times exceeding a 14:1 ROI